RESEARCH PROJECT

- Magazine Industry

        - How is it changing/evolving?

        - What does the future hold?

- Audience and Institutions

        - How do audiences benefit from changes in the magazine industry?

        - What challenges are magazines (and publishers) facing?

- New Media Technologies

        - How are NMTs impacting on the Magazine Industry?

These are just some links to pages with good info I can use:

http://www.slideshare.net/SBakker/future-of-magazines

http://www.slideshare.net/jdojc/how-magazines-can-survive-the-digital-age

http://www.slideshare.net/Elasticpath/future-of-newspapers-and-magazines-in-the-digital-era-elastic-path-research-report

How is the Magazine Industry evolving?

- Magazine publishers are are becoming a lot more interactive. As the use of the internet has becoming part of daily life with easy and quick access to information through computers and smartphones, publishers have taken this as an advancement to the magazine rather than an enemy of which it could have been. They create websites, mobile applications and give the audience more of a variety in the way they read and explore their magazine's content as well as giving the market of the magazine more presence in the way the magazine is produced than in the past. Magazine publishers are creating different ways of exploring and receiving input by their audience through comment posts on articles placed on there websites and apps (If they have developed them yet). 

The use of web subscriptions is also a way that the magazine industry is evolving. Many magazines give audiences an oppertunity to may a monthly or yearly subscription to the magazine where they can read a complete issue of the magazine on there computer through a PDF download, web app, mobile app or e reader. 

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